Jobs To Be Done Infographic – How Evolve Uses The JTBD Framework
Jobs to be Done is a theory and framework that we have come to embrace, and we owe this to working with our client Strategyn. As a framework that makes innovation less mysterious, it can be applied in many industries. We use it to understand our clients’ customers on a deep level. From this, we can look for unmet needs that those customers may have. Analyzing these segments of unmet needs leads to areas of opportunities. The combination of honing in on these opportunities and reducing the focus on needs that are already met creates a path for growth.
Is your business on Facebook, yet yielding a microscopic fan base and a depressing amount of interaction? Youare not alone. But youare also not [using the site to its full potential](http://evolvedigitallabs.com/blog/2011/06/10-ways-maximize-facebook-page/ “http://evolvedigitallabs.com/blog/2011/06/10-ways-maximize-facebook-page/”). Itas a common misconception that businesses can just guess their way to thousands of alikesa and positive feedback. In fact, the most successful companies on the social networking site have most assuredly been following a specific set of tactics to get where they are now. They didnat just guess.
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