Related search is important in the world of digital marketing and search engine optimization. It is the outward facing part of Google’s desire to learn and refine what people search for. Leveraging related search for your own research allows you to stay in step with Google.

infographic explaining jobs to be done theory used by evolve digital labs

Jobs To Be Done Theory Used At Evolve Digital Labs – INFOGRAPHIC

Jobs To Be Done Infographic – How Evolve Uses The JTBD Framework

Jobs to be Done is a theory and framework that we have come to embrace, and we owe this to working with our client Strategyn. As a framework that makes innovation less mysterious, it can be applied in many industries. We use it to understand our clients’ customers on a deep level. From this, we can look for unmet needs that those customers may have.  Analyzing these segments of unmet needs leads to areas of opportunities. The combination of honing in on these opportunities and reducing the focus on needs that are already met creates a path for growth.

infographic explaining jobs to be done theory used by evolve digital labs

infographic explaining jobs to be done theory used by evolve digital labs