
Market Intelligence

Strategy

Campaigns
Market Intelligence
Strategy
Campaigns
Segmentation & selection
Customer maps
Channel awareness plan
Investment strategy
Engagement model
Minimally viable product
Your most valuable customer is consuming content and conducting searches online every day. These potential customers are in search of an outcome, not just a specific product or service. Your online growth strategy will create the framework to answer customers’ questions and facilitate the tasks they need to complete.
Target audience
Selecting the most valuable customer as a target audience is not a tough decision. Learn how finding them online can be just as easy. Our market segmentation will empower messaging, media buying, and asset development.
Online customer experience
Get the blueprint on what, how and when to build the customer experience that helps the customer get the job done better. Most companies compete online with the exact same tools and capabilities, learn how to stand out and attract more of the customers you want.
Goals and projections
Lead the budget discussion and growth projections with confidence. Investment models by marketing channel focus the campaign resources on the optimal spend.
Target Audience
Launch a campaign with purpose. Start with the right priority and advocates to ensure success by aligning business and customer needs. Digital strategy can be executed pain free.
Cable One launched 4 product campaigns that reached daily goals in the second week and achieved a 10% conversion rate in less than 6 months.
brand conversion rate
reduction in cost-per-lead
Implement strategic framework
Build campaign assets
Execute campaign placement
Prioritize need and opportunity
Optimize framework
Refine growth strategy