Social media might be something your company has been avoiding. Or like so many businesses out there, you have created an account on each site, but have failed to reach an audience. Maintaining an active presence on social sites is time-consuming and often overwhelming, which is why many businesses outsource their reputation management strategies. There are many advantages to this arrangement, but before you leap into a contract, consider what is required to be truly successful.
Social Media Marketing Strategy | Evolve Digital Labs
A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing. Every post, reply, like, and comment should serve a purpose.